What are UTMs? 13 Tips to use them effectively
UTM stands for Urchin Tracking Module. Urchin was a web analytics software that developed the URL tracking parameters which was acquired by Google. The section of the URL following the…
UTM stands for Urchin Tracking Module. Urchin was a web analytics software that developed the URL tracking parameters which was acquired by Google. The section of the URL following the…
A UTM code, or Urchin Tracking Module, is a snippet of text that can be added to the end of a URL to track the performance of marketing campaigns. UTM…